Photos and videos on your website is extremely excitement and that’s because these are the 2 elements that users notice first when they visit your website. And with that in your mind I definitely understand while your are designing your website you want to be mindful and strategic with what you are putting on your website. You have 3 options for photos and videos usage.
- Using stock images and stock video footages:
What this is is that they are pre photographed images and pre recorded videos that you can use according to your usage and needs based on your business. WIX has a tons of stock photos and images for free that you can use in your website and if you can’t find what you need there then you can just go to google and type in “free stock images” to find you can find something else for free but if you can’t find anything there then you can use shutterstock.com and bigstockphoto.com and they have millions of stock images that are either available for free or you can download them by paying a mere amount. If you need icons or buttons you can go to iconarchive.com and that is indeed a great and free resource.
- Take photo and video footages yourself:
You can take the photos and video footages yourself with a camera and by taking a mindful note of some of the important tips that we are going to discuss so that the images are of high quality and as expected.
- Hire someone to take photos for you:
This one would be costly but you can always ensure that you get the high quality and expected image from the professional photographer.
1. Take Lot of photos:
The biggest tip is to take lot of photos so that you have a lot of options to choose from at the end of your photo session.
2. Lighting is everything:
Make sure to take photos inside, some outside some with the flash and some without the flash.
3 Take Some Close Up Photos & Video Footages:
Also take some photos up close and some far away. This is good especially if you are taking product photography so that the users viewing the products online can see the details of the products more.
4 Different Angles:
Also trying different angles would make some wonderful clicks as well. Taking 10 shots of same angle is not going to be useful in any way. Taking pictures of different angles of the product and a 360 degree view would show the product from many viewpoints.
5 Backgrounds:
Always attempt to take some products in a white/clear backgrounds and try different backgrounds.
6 Take a lot of Photos:
Taking a lot of photos will give you a lot of options to choose from.
7 Hire Someone:
If you cant get the quality you need, you may need to just Hire someone to get the work done.
Photos are extremely important:
Photos are inevitably important because of the fact that it is the photos that they first see once they are in the website. The user may got to the thinking that the site is not a reputable one if they feel that the photos are not of good quality. Sometime they might even not buy the products that you have put up on sale. Make sure that you invest time and money in making good photos as they really have a significant impact on the website visitors behaviour.
Logos:
This is something business will have it created or will try to create it themselves while setting up theri business. But essentially a logo should represent your business. If you are familiar with businesses like Nike, Toyota, etc, each will have a unique logo attributed to their business and these logo are used to represent their business globally. If you are a business owner you will have to get the logo to attribute to your business and only your business for your customers. It gives you brand recognition and good first impression. Getting a high quality logo designed is very important and it would help your business stand out from your competitors.
